Bobby Flay, Pepsi Announce 2 New Limited-Edition Flavors for Summer BBQs – PEOPLE

4 min read

Bobby Flay and Pepsi Collaboration

Bobby Flay and _Pepsi_ are teaming up for an exciting collaboration. Get ready for the summer season with this dynamic duo, bringing you delicious recipes and refreshing drinks.

– Experience the bold flavors of Bobby Flay's culinary creations

– Try out unique Pepsi-inspired cocktails and mocktails

– Stay tuned for upcoming events and promotions

Don't miss out on this sizzling partnership between two iconic brands. Summer just got a whole lot tastier with Bobby Flay and Pepsi.

BetterWithPepsi Campaign

The beverage company announced its _BetterWithPepsi_ campaign earlier this week, which is promoting the pairing of Pepsi beverages with summertime BBQ favorites.

_Pepsi_ beverages

– Summertime BBQ favorites

Campaign Details

_Alongside the campaign, which will include commercials, in-store displays and more with Flay, 59, leading up to Memorial Day and throughout the summer, Pepsi announced the launch of two new limited-edition flavors: Pepsi Lime and Pepsi Peach._

– Pepsi Lime

– Pepsi Peach

The new Pepsi iterations will soon be available to purchase

_The new Pepsi iterations_ will soon be available to purchase across the United States in 12 oz. cans and 20 oz. bottles. 

Sign Up for PEOPLE's Newsletter

_Never miss a story_ — sign up for PEOPLE's free daily newsletter to stay up-to-date on the best of what PEOPLE has to offer, from celebrity news to compelling human interest stories.

– Celebrities updates

– Human interest stories

– Latest celebrity news

Ingredients:

– _1 can of Pepsi_

Ice

– _Lemon wedge_

Instructions:

Open the can of Pepsi.

Pour the Pepsi into a glass filled with ice.

Add a lemon wedge for extra flavor.

Enjoy your refreshing Pepsi!

When it comes to barbecue, the right beverage can truly elevate the experience

_"Pepsi, with its complex flavor profile, is the perfect counterpoint to the smoky, rich barbecue dishes that have been such a staple of my culinary journey,"_ Flay said in a statement. "Whether you're enjoying fall-off-the-bone ribs, juicy burgers or perfectly smoked brisket, Pepsi makes each bite pop for a truly memorable meal."

– Pepsi pairs well with barbecue dishes

– Enhances the flavors

– Creates a memorable dining experience

Grilling with Pepsi Flavors

_“Grilling and Pepsi go hand-in-hand as summer staples, and I am as excited as anyone to explore the possibilities that Pepsi Lime and Pepsi Peach bring to the table this season,"_ he added.

– Bring extra zest to your grilling experience with Pepsi Lime.

– Elevate your taste buds with the sweet and fruity flavors of Pepsi Peach.

Statement from Jenny Danzi, Senior Director of Pepsi

In her own statement, Jenny Danzi, senior director of Pepsi, noted, "_Bobby_ Flay is synonymous with grilling and we all know any grilling occasion is enhanced by an ice-cold Pepsi, so it only felt right that we bring it all together as we gear up for summer."

She continued, "Since 2021, we have time and time again demonstrated that Food is Better With Pepsi. Now, _Bobby_ Flay, the legendary grill master himself, is proving to America that the summer gatherings are indeed Better With Pepsi, no matter what is thrown on a grill for a backyard BBQ. We cannot wait to see how fans enjoy our two new limited-edition colas and look forward to bringing the best vibes with _Bobby_ Flay on our side, all season long.”

– Since 2021, we have time and time again demonstrated that Food is Better With Pepsi.

– Now, _Bobby_ Flay, the legendary grill master himself, is proving to America that the summer gatherings are indeed Better With Pepsi, no matter what is thrown on a grill for a backyard BBQ.

– We cannot wait to see how fans enjoy our two new limited-edition colas and look forward to bringing the best vibes with _Bobby_ Flay on our side, all season long.

Pepsi Exclusive Recipes and BBQ Experience

Pepsi consumers will soon be able to scan in-store codes or go to BetterWithPepsi.com to access exclusive recipes from _Flay_, as well as enter for a chance to win what Pepsi describes as "an epic BBQ experience."

– Scan in-store codes

– Visit BetterWithPepsi.com

Enjoy exclusive recipes from _Flay_ and enter for a chance to win!

Starting next week on April 22

Pepsi drinkers can also scan the code in-store or go to [BetterWithPepsi.tryadrink.com](https://BetterWithPepsi.tryadrink.com) and submit a receipt showing the purchase of a food item and a Pepsi product together at any food service or retail location to receive up to $2.50 cashback via PayPal or Venmo.

– Scan the code in-store

– Go to [BetterWithPepsi.tryadrink.com](https://BetterWithPepsi.tryadrink.com)

– Submit a receipt showing the purchase of a food item and a Pepsi product together

You May Also Like

More From Author